It would be awesome if more vk bands took the parodic approach, but I think quite a few take themselves rather serious in their PVs. XD Which can be funny in itself, I guess.
Also, I do not want to start another "Old vk vs. new vk" debate, but I really love the cheesy cheapness of old vk PVs. While many new PVs still use the same motifs (band standing in some place looking pretty, deliberate overacting, wild gestures etc.) many of them are actually quite well-made from a technical perspective. Lighting, camera, post-production - all looks (semi)professional these days. But I just love the hopeless, amateurish yet try-hard crappiness of classic vk PVs. XD